It’s undeniable. We’ve been bombarded with the idea that customers are the heart and soul of a business for years now, and that statement has proven to be true time and time again. But if your customers are the most important part of your business, does that mean taking care of them should be your top priority? Yes! But it’s not as simple as it used to be.
Nowadays, businesses have come up with innovative ways to attend to their customers. The ultimate goal is always to have that customer returning and even recommending you to others. According to Salesforce, 89% of consumers are more likely to make another purchase after a positive customer service experience, and 58% of American consumers will switch companies because of poor customer service. So how do you ensure you give a business a fair chance in the battle for the best customer service? You get yourself a cloud-based phone system.
How a Cloud-Based Phone System Sets You Apart
Traditional landlines simply don’t do it anymore. Customers are looking for ways to reach your business that don’t make them waste their time. Cloud-based phones have been designed to be fast and effective at helping businesses communicate internally or externally. This is because they use VoIP technology to function, adding flexibility and making it possible to use them from any internet-connected device.
Furthermore, they come packed full of features that make communication easier. For your customers, it becomes easier to reach you without having to wait on hold for hours, and for you and your team, it becomes easier to juggle multiple customer calls, no matter the size of your team. Let’s explore how a cloud-based phone system gives service-based businesses a competitive advantage.
Features of a Cloud-Based Phone System
While the benefits of the different features of a cloud-based phone system are vast, we think it is necessary to discuss some of the most value-adding features. This list is not exhaustive, but merely scratches the surface of cloud-based phone system features.
Cost-Effectiveness
As a service-based business owner, cost-effectiveness is likely high on your priority list. Cloud-based phone systems eliminate expensive hardware installations and maintenance, saving you substantial upfront costs. Additionally, you’ll benefit from predictable monthly billing and the ability to scale your communication resources up or down as needed. This pay-as-you-go model allows you to allocate your budget more efficiently and invest in other business areas. Statistics show that VoIP can trim down initial costs for startup businesses by roughly 90%.
Scalability for Business Growth
Speaking of growing, cloud-based phone systems are designed to grow with your business. As your service-based business expands and adds more staff, clients, and locations, these systems effortlessly accommodate the increased communication demands. There’s no need for complex installations or lengthy setup processes. You can add new users and features to your cloud infrastructure, enabling seamless expansion without disruption.
Advanced Features for Superior Customer Service
As mentioned above, the current competition is tough, especially in service-based businesses. Cloud-based phone systems offer a range of advanced features to help you deliver those outstanding customer experiences people are waiting for. Features like interactive voice response (IVR), call routing, and call analytics enable you to optimize call handling, reduce wait times, and gain valuable insights into customer interactions. With personalized and efficient service, you’ll build customer loyalty and drive positive word-of-mouth referrals.
Increased Collaboration and Team Productivity
Efficient internal communication is the backbone of any successful service-based business. Cloud-based phone systems include collaborative tools like video conferencing, instant messaging, and virtual meeting rooms. These tools foster seamless communication among team members, even in different physical locations. Time for your team to collaborate in real-time, exchange information, and make decisions quickly.
Disaster Recovery and Business Continuity
We know well by now disasters can strike unexpectedly. As a service-based business, you need a reliable communication plan to ensure business continuity. Cloud-based phone systems offer built-in disaster recovery capabilities, ensuring your communication lines stay operational even during unforeseen disruptions. With data centers spread across various locations, your calls can be automatically rerouted, guaranteeing uninterrupted communication with clients, suppliers, and partners.
Integration with Business Applications
Many cloud-based phone systems seamlessly integrate with popular business applications such as customer relationship management (CRM) software, helpdesk tools, and collaboration platforms. This integration empowers your team to access vital customer information, manage tickets, and track communication histories—all within a single interface.
Nortec Communications Your Partner in Business Growth
Experience the transformative power of cloud-based phone systems with Nortec Communications! We can help you elevate your service-based business by optimizing communication, streamlining operations, and delivering exceptional customer service. Contact us now for a tailored solution to elevate your business to the next level.
